Developed by former news anchor-turned-skintrepreneur Jamie Kern Lima, IT Cosmetics has rocketed straight to the top of the Cult Beauty ‘pops’ since we launched its phenomenal line-up of long-wearing, hard-working make up and skin care, created to calm and help camouflage Jamie’s rosacea. Designed to look great on the camera, the range now encompasses cleansers, foundations, concealers and eye cream (with everything else in between) to ensure you feel great in your skin and ooze confidence, always.
How to use:
You’re invited to honour the birth of the child of your favourite dark circle-dispelling concealer and Holy Grail radiance-boosting CC+ Cream: Bye Bye Under Eye Illumination! Combining incredible coverage with light-scattering pearls to detract from the signs of fatigue so you look ‘wide awake’ and refreshed (when you’re anything but), this incredible formula blends effortlessly to counteract shadows and soften the look of fine lines. Laced with youth-boosting peptides, hydrolysed collagen, plumping hyaluronic acid and a battalion of antioxidants, this perfects as it works to correct signs of cellular slow-down – improving the depth of crows’ feet and de-puffing your ocular luggage (“Bye bags!”) as it visibly brightens and blurs for both quick and cumulative benefit!
Full ingredients list:
Warm, tap, blend! Warm a tiny amount with fingers, tap onto skin and blend using your favourite IT Cosmetics make up brush. Can also be worn as a foundation.