Staking its rightful place in make up bags across the world, Urban Decay has evolved from Wende Zomnir’s brainchild in 1996 to the industry-leading collection it is today. Subverting beauty standards with bold colour choices since the start and captivating the entire beauty community by redefining what neutral means with their iconic Naked eyeshadow palettes, this cruelty-free brand encourages carefree, untamed, inspired expression.
How to use:
Want your brow product to live up to its claims? Let us introduce you to Urban Decay’s Double Down Brow Putty. An innovative putty-to-powder formula, this smudge-proof product lasts up to 16 hours – even after a sweaty gym session too.
A must-have for those wanting their make up to truly last, Urban Decay’s Double Down Brow Putty boasts an innovative putty-to-powder formula, this smudge-proof product lasts up to 16 hours – even after a sweaty gym session too. Easily add depth and dimension to your arches – the intensity level is up to you. Shape brows with the putty, then seal in long-lasting, customised colour with the powder. The mini double-ended brush is almost about to become your new beauty BFF – an angled brush on one end and a mini spoolie for blending on the other. What more could you want?
Full ingredients list:
Apply the putty first in small doses, then brush it out with the spoolie. Top it off with the powder to lock it in and build more colour. For a little extra fluff, top it off with Brow Finish for next-level brows. This formula lets you layer it up without that clumpy finish. Mix and match different combos of Double Down Brow to create custom shades and finishes. For a natural ombré effect, use the lighter shade towards the inside midsection of the brow. Switch to the deeper shade right at the arch and blend towards the tail. Want your brows to last all day?! Spray brush with All Nighter before dipping into putty for an even longer, more vibrant effect.